Attached file contains existing logo.
Please keep substantially to this design to both save your time and because we like the existing concept and want to stay close to it.
We are primarily trying to get a print quality version of this logo.
Desired format: TIFF
Color System: CMYK
Compression: None or lossless
Two versions, color and black and white desired.
we are looking to use these for brochures, so high resolution (at least 300dpi) is needed.
1. Retirement REALITYTM Logo
Blocks Color: Pantone Reflex Blue (or slight variation)
C:85, M:85, Y:0, K:41
Alternate: Black (for use with black & white printing)
Letters: White (or slight variation)
Font: Discretion of designer.
Size: the largest size required would be that which is shown below. (approx. 5â wide x 2.5â tall)
The idea is to communicate that an individual or married couple needs to base their retirement (as it pertains to finances) on the economic realities that they face. So, ârealityâ becomes the foundation on which they build their retirement. Using blocks is one way to imply a strong foundation. The actual fonts used for either âRetirementâ or âREALITYâ are open to suggestion from the designer, as is the line spacing. Although it may be done differently, some sort of highlighting, embossing, or shadows may be used to enhance the appearance of the blocks, and the letters on them. (Prize: 55)
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