HI Designers
Below is our design brief for our new LOGO. The great thing about this contest is that it is really open because we want you to come up with some exceptional designs that STAND OUT.
Please read the following information carefully, and we look forward to reviewing your submissions.
Company Name: Chefs Direct
Sector:
Hospitality
Activities:
Chef Recruitment & Deployment on Temporary and long-term assignments
Brand Persona:
Responsive, Ethical, Professional, Youthful, Funky, Groovy, Modern, Fresh
Company Values:
Ethical, Value Driven, Problem Solvers, Trustworthy, Reliable, Highest Quality in Everything they do, Outstanding Customer Service.
Company Colours:
Non-Specified,
Designersâ open to choose complimentary colours that have longevity and instant appeal.
Company Fonts:
Non-Specified⦠BUT VERY IMPORTANT
Open to use any fonts available â the more unique the better.
Preference: Modern, Fresh, clean lines
Logo:
Non Specified,
Happy to receive submissions with or without logo
Does Not want â Running Chefs!
Logo Usage:
Company Uniforms e.g. chef hats
Online â Website, Videos, Social Media, Presentations
Offline â Company Stationary, Tradeshows, Events
Outdoor Signage
Promotional Items & Gifts e.g. Pens.
Warnings:
DO NOT use clip art, standard fonts or boring, uncomplimentary colours.
Thank you for taking the time to read our design brief, we look forward to seeing your great designs. (Prize: 750)
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